JMP writing tip: first sentences

When you write a first sentence, or a first paragraph, it’s seldom perfect the first time.

If you need to try again, to order your words differently, you are not alone. Almost everyone will rewrite the beginning of a piece.

Have you ever wondered why?

Here’s one reason; in first sentences or first paragraphs, we often tell the story or message to ourselves. We’re not yet talking to the reader. Instead, we’re answering the question, ‘what do I want to say’. The piece, at this stage, is written so we get it.

A great deal changes in a second or third writing attempt. Now that we understand the topic and what we want to say, we can more easily and effectively convey it to a reader.

Here is an example.

You have an idea for a start-up.

To interest an investor, you need a thorough understanding of your start-up; know your idea in depth, how it will work and what you want to achieve.

Your first sentence, or first paragraph, should also demonstrate why the idea is awesome. You are writing for a purpose, to motivate your investor to take an interest.

If you are unclear about your message, if you’re not certain about what you want to say, it will show from the first sentence, or first paragraph. To be seen as an authority in your field, a thought leader, best get it right from the beginning.